Freshworks

Freshworks sells a family of business applications, two of which matter for small companies: Freshsales, a CRM with pipeline management, email sequences and built-in phone, and Freshdesk, a help-desk for support tickets. Both are priced for SMEs and share one vendor and one login. The one thing to know is that the free Freshsales tier is a genuine starting point, not a demo.

Where does Freshworks fit for a 10-person team?

• Pricing: a free tier on Freshsales, with paid plans from about $9–15 per user per month (Freshworks pricing, August 2026).
• Freddy AI adds lead scoring, drafting and ticket summaries across the suite.
• Getting CRM and support from one vendor simplifies the customer record: the person who bought is the person who raised a ticket.
• It competes directly with the three tools in our HubSpot vs Pipedrive vs Zoho CRM comparison and appears in the CRM & Sales category.

The free tier limits users and features such as advanced reporting, so expect to upgrade once a real sales team is on it.

Who should skip it

Businesses that want deep marketing automation alongside the CRM are better served by HubSpot's hubs. Teams already invested in Zoho's suite gain little by switching to a similar bundle.

Research-based listing — not hands-on tested by Digital4All; details as of September 2026.